GOLDEN PLAINS SHIRE
Case Study
Brand Bureau was awarded the Victorian Australian Marketing Institute’s Public Sector Marketing Award in 2016 for our campaign for Golden Plains Shire Council’s transition to its new waste collection regime.
Within months, residents responded overwhelmingly positively to the campaign, decreasing waste to landfill by 130 tonnes and increasing recycling volume by 55 tonnes.
“We were very happy with the work Brand Bureau undertook for Golden Plains Shire Council on the Waste Recycling campaign.
“The Brand Bureau can-do attitude and your hard work helped us achieve some great results.” said Felicity Bolitho, Executive Unit Team Leader, Golden Plains Shire Council.
Range of services included
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Campaign identity
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Website
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Household waste collection calendar
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Information booklet